Roger Martin
Dec 22, 2021

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I would probably need more to be able to comment definitively. I guess my reaction is to be careful not to leap too quickly into the KR’s. Imagine possibilities and roll them around for awhile before settling on your choices — then it is onto defininig the KRs.

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Roger Martin
Roger Martin

Written by Roger Martin

Professor Roger Martin is a writer, strategy advisor and in 2017 was named the #1 management thinker in world. He is also former Dean of the Rotman School.

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